
Big news for marketplace builders: the ConnectyCube Chat Widget now supports multi-vendor setups – starting with deep integration for Vendure. This release makes it easier for buyers, sellers and support teams to communicate directly inside your e-commerce platform – even when multiple independent vendors are involved.
What іs a multi-vendor marketplace?
A multi-vendor marketplace is an e-commerce platform where multiple independent sellers list and sell their products to customers under one digital roof. Think of platforms like Amazon, Etsy or eBay – each vendor has their own storefront, but buyers enjoy a unified shopping experience.
This model brings flexibility and scale: marketplaces can expand product variety quickly while giving vendors control and autonomy.
Multi-vendor support in Vendure
Vendure – a modern commerce platform – has native support for multi-vendor marketplaces.
In Vendure each Seller is treated as an independent entity, meaning you can have multiple shops operating within one platform – each with its own catalog, orders, and communication channels.
Learn more in the Vendure docs: How to set up multi-vendor marketplaces
ConnectyCube & Vendure: real-time chat for every vendor
To bring communication into the heart of your marketplace, ConnectyCube offers a Chat Widget plugin for Vendure. It enables buyer-seller messaging, live chat, and group conversations – all backed by ConnectyCube’s secure and scalable infrastructure.
With this plugin, store owners can:
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Add live chat support for customers in real time;
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Enable private chats between buyers and vendors;
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Support group discussions;
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Store and manage messages safely on ConnectyCube’s backend.
Read about Vendure plugin release: ConnectyCube Chat Widget is now available for Vendure e-commerce platform
How the Chat Widget Works in Multi-Vendor Marketplaces
The key change in this release is that each vendor now gets their own dedicated chat space with customers, automatically managed via the Seller entity in Vendure.
If in the single-store setups you normally specify CHAT_WIDGET_STORE_ID and CHAT_WIDGET_STORE_NAME as environment variables to connect the widget to your store, for multi-vendor marketplaces this step is no longer required. Instead, the widget automatically uses the Seller information from the product or variant data to identify which vendor a customer is chatting with.
See technical details and examples here:
Setup Multi-Vendor marketplace for Vendure Backend
Setup Multi-Vendor marketplace for Vendure Storefront
By supporting multi-vendor setups, ConnectyCube Chat Widget helps you build trust between buyers and sellers, improve conversion rates, and create a smooth, unified user experience – no matter how many vendors your marketplace hosts.
Further Reading
Vendure chat widget plugin – Official Developers Documentation | ConnectyCube
How to add ConnectyCube Chat Widget to your Vendure store | Medium
How ConnectyCube Chat Widget helps marketplaces grow sales
Enable Marketplace Chat with ConnectyCube
Integration takes just a few steps and no extra setup is needed for multi-vendor marketplaces. If your e-commerce platform is powered by Vendure, you can now integrate the ConnectyCube Chat Widget and immediately enable real-time messaging for all your vendors.
Get started with our Vendure plugin and connect every buyer to the right seller instantly.
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